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Market Research Guide

Video and PowerPoint tutorials on databases for market research. Web resources and books on market research are also recommended.

Welcome to the Market Research Guide

Our Market Research Guide will help you learn to search business databases for market research information.

We have PowerPoint presentations and Video Tutorials on finding market research in four major databases.

 

 

24/7 Help

 

Don't feel like chatting?

Email: Email Us

Phone: 718-960-8580

In-Person: See details about our in-person hours and additional ways to reach us on our "Ask Us Page"

 

Business Librarian, 718.960.7763

Accessing Library Resources Online

From off-campus, Lehman users will be prompted to log into databases, e-journals, e-books, and other subscription resources via their CUNYfirst Credentials.

Your CUNYfirst Credentials are the same as your BlackBoard Credentials. Using Firefox as your browser is recommended.

  • To login, enter your CUNY Login Credentials, which are you CUNYfirst or BlackBoard Credentials
  • You must have an active CUNYfirst Account
  • To report a problem, please select Forget Username or Forget Password 
  • If you do not have CUNYfirst credentials and should have off-campus access, please fill the report a technical problem form
  • If you can login into CUNYfirst or Blackboard but get an error message at CUNY Login Authentication Page, reset your CUNY Login Password.